Bold Types: Johanna Renoth π©πͺ | #121
Meet the founder of Bye, Social Media! Advice about sustainable biz growth and marketing off socials.
Have you left Twitter for Threads yet? ;-) I played for a couple of hours on launch day.
Instagram has over 2bn monthly active users, which explains why Threads has exceeded 70m sign-ups in less than 48 hours.
Very smart move letting you port your existing audience over (stop, think. Do you actually want to!?). The worst thing about joining a new social network is starting from scratch with zero followers.Β
Initial thoughts - it's fast, clean, light, good UI. I like the simplicity - no fancy features yet, fun for now. Good vibes - it feels like Twitter c2008. It is the first-week flurry and novelty factor, but people seem to be enjoying it.Β Β
Iβm not loving the data grab.Β
Threads collect the same data as Instagram, Facebook and WhatsApp. From Znet: "Threads collects users' physical addresses, health and fitness data, and sensitive info like biometric and ethnic data. Twitter does not collect these types of data."Β
It's unavailable in the EU for now - privacy nightmare, but people are finβ¦
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