TS #111: Going all in on LinkedIn

Stay ahead of the game in 2023 with 7 LinkedIn updates

I'm going all in on LinkedIn this year – posting and engaging on one platform daily to save time and stay sane. LinkedIn is the granddaddy of social media - celebrating its 20th birthday in May!

Mind-blowing to think it has over 900 million members in over 200 countries and territories. That’s a lot of eyeballs on your posts 👀

LinkedIn is seeing a lot of in-app activity due to the Twitter storm and layoffs. I’ve heard many people talk about doubling down on it this year, so it’s helpful to know what’s happening.

LinkedIn has announced 7 new updates coming in 2023 - more help for creators including:

• Creator analytics – see your top-performing posts and what's working for your audience

• New features to make newsletters more discoverable

• The Focused Inbox to help with spammy sales pitches and random InMail

• Tailored job collections for casual browsing – curate your wishlist: mission-driven startups, remote jobs and travel inspo

• Post-scheduling and the ability to edit submissions afterwards. Hurra…