The Shift: Issue #27
Black Friday deals; How to reduce your digital footprint; Not more content, smarter content to grow your business.
This year’s Black Friday is expected to be the busiest on record because of Covid-19 and early discounts. 2020 has seen a 74% surge in online shopping as a result of global lockdowns. 45% of adults received more parcels during lockdown than ever before. Some sectors are booming - electronics, health & fitness, while others are struggling – fast-fashion retailers – Boohoo is offering up to 90% discounts. Work clothes have gone out of the window – I’ve been living in my gym gear since March.
So far, I’ve bought two online courses from Udemy for £9.99 each and spent a gift card I’ve been saving since the summer. I have a fake Xmas tree this year for the first time – my ‘realistic’ Narnia tree that should last 10-15 years.
I had a chat with our postie who said he can’t believe the amount of landfill.
Stuff is just piling up, it’s shocking. I can’t talk, I keep buying things on Amazon. But there’s just too much packaging on stuff. We need to make sure it’s biodegradable.
Reducing your digi…
Keep reading with a 7-day free trial
Subscribe to Work Shift to keep reading this post and get 7 days of free access to the full post archives.