Bold Types Q&A #7: Adriana Tica 🇷🇴
Meet the founder: Learn from her no-BS, zero-hacks marketing strategy.
I’m not big on International Women’s Day (it’s every day, as far as I’m concerned) and it’s hard to get enthusiastic when nothing much changes, but we do need to keep banging on about inequality and helping each other.
So a shoutout to all the strong, kind, and supportive women in my network who lift me up and keep me going. THANK YOU. It is much appreciated.
The other day, I was asked to promote a panel in parliament that was all blokes. “Where are the women?” I asked my colleague.
“Doing all the background work for less pay as usual, probably.”
But he did flag it and asked if we should suggest a more balanced panel. The usual female speaker was ill, so it was last minute, but there are other women who could’ve stepped in.
I posted on LinkedIn here about #IWD2024 campaigns worth supporting:
United Nations: Invest in Women: Accelerate Progress - show us the money! #InvestinWomen #FundFemaleFounders
The NUJ’s #ShowUstheMoney pay transparency campaign
And it’s Mother’s Day. First priority…